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You have the product, you have
the strategy. Now what about the customer?
If you want to truly compete, a mix
of approaches will be needed to reach your customers.
The best results come from a well-planned series of
steps to develop and keep the market.
Based on your objectives, this may
include everything from direct sales to trade shows
to advertising, used at different times to produce the
greatest impact. Many companies spend a fortune without
a coordinated plan to determine if it will help reach
their objectives, then wonder why the sales aren’t
there.
At The Strategy Biz, our focus is
on understanding your company and your target markets,
and working with you to plan the steps you need to get
results.
Market development services include:
- Sales strategy & staff
- Customer & relationship marketing
- Advertising & market tools
- Promotions
- Tradeshows & special event
- Fundraising
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